Novo-Solar-Systems-Avoiding-Greenwashed-Products April 18th, 2015

Just because something says it’s green and looks green, doesn’t necessarily mean it truly is green. Some companies and organizations these days are just hiding behind a green label to cash in. With all the time and money they spend on advertising and marketing ‘green’ products, it makes you wonder if all that effort could go to producing a product that actually is green. It’s always good to be aware of what’s out there. Here are some tips to keep in mind when looking for green products:

Read product labels carefully

If the product has a green label, do as much research as you can, especially when it comes to big purchases.


Look for minimal/recycled packaging. Packaging can reveal all kinds of information about how green the product is. Don’t be fooled by things that look ‘green.’

Keep an eye out for buzzwords

Green, organic, biodegradable, environmentally friendly, natural, etc. Find out how these kinds of terms are applied to the product.

Do some research

Research the company/product. If you see an ad, look beyond it and check out the company. Do they have a good environmental track record? Are they legit? There are lots of forums and blogs out there that can definitely help shed some light.

Know the difference between recycled and recyclable

Recycled means the product has been made with recycled content. Recyclable on the other hand means the product can be recycled. Go for recycled.

To learn more about greenwashing click here.